Numbers! - Video Marketing Statistics

Yorkshire Wedding

Its no secret that video content is king and that companies are using film to help with their marketing strategies.

Just recently we have seen Twitter launching video auto-play options, Facebook giving an option to purchase video ads and with new platforms such as TikTok and Lasso who knows whats round the corner! What we do know that video is here to stay and below are a few impressive stats just to show how powerful video can be for you and your future.

74% of all internet traffic in 2017 will be video. - Brainshark

59% of viewers will watch a video to completion that is less than one minute. – Wistia

65% of executives have visited a vendor’s site after watching a video. – Forbes

When marketers included a video in an email, the click-through rate increased by 200% – 300%. – Forrester

The average internet user spends 88% more time on a website with video. – Mist Media

Homepage videos are shown to increase conversion rates by 20% or more. – ReelSEO

1.8 Million Words is the value of one minute of video. – Dr. James McQuivey, Forrester

90% of information transmitted to the brain is visual, and visuals are processed 60,000X faster in the brain than text. - 3M Corporation and Zabisco

More than 1 billion unique users visit YouTube each month, spending more than 4 billion hours watching videos - YouTube

 

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